Acta academica karviniensia 2013, 13(1):125-135 | DOI: 10.25142/aak.2013.011

Odpovědnost k budoucnosti

Marie Mikušová
Vysoká škola báňská-Technická univerzita Ostrava, Ekonomická fakulta, Sokolská třída 33, 701 21 Ostrava, Email:marie.mikusova@vsb.cz

The article focuses on responsible behavior for the future. Its aim is to emphasize that the future of all depends on the behavior of every individual, every organization. The behavior of these two entities are monitored in two areas. The first area focuses on individual and his behavior. The approaching of responsible behavior of an individual is showed. Factors influencing the level of responsible behavior are divided into three levels: personal approach to the responsible living, conditions for education for responsible living, subsystems of education and training. The relationship of these levels is pointed, the result of this relationship is the level of the responsibility in behavior. Business is being explored at the second area. It stressed the fact that the business is no longer measured simply by economic outcomes. The concept of Triple Bottom Line (TBL) as the goal of sustainability is explained. People (Human Capital), Planet (Natural Capital) and Profit have become essential items for the assessment of business by TBL Reporting. The arguments for the concept TBL and against the TBL concept are described. In conclusion, the author formulated the need to cover the education for responsible living since early childhood. The challenge for business in this area is the implementation of triple bottom line reporting.

Klíčová slova: business, future, individual, responsible living, triple bottom line
JEL classification: M14

Vloženo: 1. duben 2011; Přijato: 13. březen 2013; Zveřejněno: 30. březen 2013  Zobrazit citaci

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Mikušová M. Odpovědnost k budoucnosti. Acta academica karviniensia. 2013;13(1):125-135. doi: 10.25142/aak.2013.011.
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