O15 - Economic Development: Human Resources; Human Development; Income Distribution; MigrationReturn

The paper presents a comparative analysis of living situation in the Czech Republic and in Western Europe at the beginning and at the end of the decade 2000 - 2010. The primary thesis was the convergence of living situation during the analyzed period. The evaluation criteria were consumption expenditures of households. The aim was to obtain the base for related economic analyses and background for creating business or marketing strategies. The method used was cluster analysis supplemented by basic descriptive statistics. Classification system for evaluation expenditure structures was the standard "Classification of Individual Consumption According to Purpose" designed by the UN Statistical Division. Comparability of absolute values of expenditures was ensured by conversions to the Purchasing Power Standard. As a result the convergence of absolute amounts and relative structures of consumer expenditures was identified. As to structures of consumption expenditures the Czech Republic stood out the set of analyzed countries. This was probably due to non-economic factors dealt by the theory of cultural affinity zones. The conclusion is confirmation of the thesis on living situation convergence, i. e. improving living conditions of Czech households in relation to Western European households between years 2000 and 2010. The evaluation, however, applies only to the sum of consumption expenditures. In terms of selected expenditure groups the situation of Czech households got worse during the examined period. According to the results the real improvement of living conditions also lagged behind the growth of the market value of final domestic product, while GDP is often being presented (especially by media) as an indicator of life situation.

The article is concerned with the evaluating corporate education. By means of the evaluation attend to interconnect education goals with corporate goals. Many enterprises do not occupy with evaluating corporate education on account of lack time or financial, material and human resources. Managers or senior executives who make decisions about corporate education and investments to corporate education do not have a realistic idea about it, how to evaluate the corporate education. In the article it will define the terms of the corporate education, evaluating education and with its connect advantages and disadvantages. In conclusion, the article will be elucidated Kirkpatrick model, whose levels are used by lecturers and specialists for education and development in enterprises across the world.

In recent years gaining in importance and popularity of tourism with tasting of traditional products and culinary specialties of farmers in certified restaurants. Article discusses the issue of regional cuisine in the Czech Republic and the related tourism in order to know the regional gastronomy. It is based on a questionnaire survey among residents of tourist regions and deals with the analysis of tourists satisfied with local gastronomy products and services in certified restaurants and also evaluation of traffic in tourist destinations. The aim of this paper was to highlight the potential use of traditional gastronomic tourism regions in tourism.

This article deals with employee motivation and development from the social-psychological viewpoints. Primarily emphasized is the importance of these viewpoints in the scope of employee motivation and development, i.e. in personell activities which are, if they are appropriately handled by the enterprise management, one of the most important tools in the hard competition of these enterprises. Only properly motivated employees with required level of knowledge, learning, abilities and skills are the most precious performance resource which the enterprise has.

This paper discusses the issues of HRM in relation to the economic crisis. The aim of the paper to highlight the key role of personnel management in post-crisis period with an emphasis on emerging new trends in HR and perspectives of their development. For the purposes of this paper and in connection with events in European countries and the expected arrival of another crisis, the authors define the post-crisis period in the Czech Republic from early 2010 to the end of the 3rd quarter of 2011. These trends of HRM outlined in this paper, which in many cases have been put into practice, will probably be slowed or inhibited by the next crisis. Nevertheless, many companies will continue in these trends after the retreat of the crisis.
The use of modern approaches in corporate HRM can become a strong competitive advantage of companies. These approaches may help to reduce fluctuations of the key and talented employees. These include the methods of recruiting; ongoing succession planning; high potential of internal employees; conscious, effective, yet cost-manageable care for workers and their education; as well as rational focus on remuneration. This paper is devoted to such trends in the area of HRM.