Acta academica karviniensia 2011, 11(4):33-44 | DOI: 10.25142/aak.2011.070

ROLE HODNOT V ORGANIZAČNÍ KULTUŘE

Lenka Černohorská
Ing. Lenka Černohorská, Asistent, Fakulta podnikatelská, Ústav managementu, Vysoké učení technické v Brně,, Kolejní 2906/4, 612 00 Brno, cernohorska@fbm.vutbr.cz

During last decade is become concept of corporate culture important and popular topic as a source of competitive advantage. Following paper is focused on short theoretical analysis and definition of corporate culture term; main elements of organizational culture and importance of values in organizational culture. Within the context of existence advantages of positive corporate culture and organizational culture elements, are presented first survey's results between Czech firms. Research shows importance of organizational values, which are in comparison with mains attributes of entrepreneurship environment indicate interesting findings and conclusions.

Keywords: Organization Culture, axiological, neontological, corporate Values
JEL classification: Z13, Z19

Published: December 30, 2011  Show citation

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Černohorská L. ROLE HODNOT V ORGANIZAČNÍ KULTUŘE. Acta academica karviniensia. 2011;11(4):33-44. doi: 10.25142/aak.2011.070.
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